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Every website that needs to get featured in the Google Search Engine or any other search engine must implement Search Engine Optimization (SEO) Concepts optimally.
Any links that you see on your website and on clicking on them redirect to the same website's articles or web pages.
Create content and a website in such a way that even laymen can understand how to navigate your website.
If you have audio content of your website article then try publishing them in different podcast apps. The sitemap also helps in ease of navigation and generation of internal links of your website by search engines.