3 years ago

I want to talk about something I’ve been chewing on for a while: the monetization trap. Everyone and their dog seemed to have a project that generates passive income; I want a slice too! Once you start to look at a project through the lens of monetization, the scope blows up.

If I start a paid newsletter, I need out enough quality content to give people their money’s worth.

People that bake cakes or tend to their garden aren’t looking to monetize their hobby–the hobby itself is fulfilling.